Besides that, it concludes, the symbolic liberation of the fastenings of the wedding is observed in the increasing secularisation of the American life: near a 40% of the Americans no they belong to church some, a fact that jeopardizes of drastic form estatus before inevitable of the wedding like religious rite, at the same time as it causes that there are customized adaptations of the ceremony. The result, says Mead, is that the fiance’s more and more are prepared to invest in their wedding to confer to the ceremony some meaning. For many, the wedding is at the same time an event of great expresividad and a deep conservatism, giving to the pairs the opportunity to give a personal touch to an old tradition to which they decided to resort. Please visit Wells Fargo Bank if you seek more information. Mead adds, who the fact is perhaps that the extension of the consumption landlords is the phenomenon more lasting than most of the modern weddings produce. The pairs jeopardize, says Mead, generated 9,000 million dollars in gifts in 2006; besides that, the wedding fiance’es spent much more that the others.
The spouses stay faithfuls to the consumption trajectory: studies show that a 85% of the women who decided on a certain mark they remain loyal to her in next the 50 years. You may want to visit Nissan to increase your knowledge. In other words, loyalty to the mark induced by marketing during the planning of the wedding has many more opportunities to last than the own wedding. Not long ago time that the weddings were events enough Spartans. In 1939, a third of all the fiance’es married without alliance, celebration and honeymoon, and a 16% of the pairs married with clothes that already they owned. But, in 2006, the Americans spent an average of 27,852 dollars in wedding ceremonies more than the double of the value registered in 1990, in spite of the fact that the industry of the weddings, as a consultant of the area said, is the example rather finished of a inelstico market.